People first – always

Our guiding principle is “People first”. People are at the heart of everything we do; both our customers, who are the purpose of what we do, and our employees, who are the creators of our success.

We build our services for people and bring the technical expertise of our experts to them. Although we are sometimes charmed by new technology, we will always remember that it is only a tool that must not complicate the lives of its users, quite the contrary.


A workplace where everyone can feel comfortable

Our work community is based on trust and respect for others. All our activities are guided by our common principles: fairness, friendliness, reliability, courage and willingness to learn.

It is important for our employees to be able to do meaningful work every day. In our annual personnel surveys, the most important factors for job satisfaction are rewarding work tasks, a strong team spirit, fair pay and a healthy worklife balance. In an expert organisation like Loihde, other prominent aspects include the opportunities for personal and competence development and the chance to influence one’s own work. According to our personnel, we have been successful in this area. We continuously develop factors enabling successful work performances as well as the personnel’s opportunities to influence the content of their work. In 2021, we launched a new Loihde Leader coaching programme for managers and supervisors.

We are all equal.

Loihde wants to be an equal workplace for everyone. In order to prevent discrimination and ensure equal treatment, the company has an equality and non-discrimination plan, which was last updated in the summer of 2021. Our goal is to ensure that Loihde implements genuinely non-discriminatory procedures in recruitment, career advancement, distribution of duties, deciding on pay and benefits, training opportunities, and work community development. This objective is primarily supported by the training of supervisors. In addition, in internal communication, we highlight topics related to equality, diversity and unconscious discrimination.

Let’s take care of each other.

Loihde has addressed the challenges of coping at work by implementing an early caring model and by providing low-threshold conversational therapy in cooperation with occupational health. Together with MIELI Mental Health Finland, we organised a webinar series with the theme “Let’s take care of each other”, and cooperation with the association has continued in 2022 as well. After the outbreak of war in Ukraine, we organised a webinar, where our personnel could ask question and MIELI Mental Health Finland’s crisis expert answered those questions and gave advice on how to deal with the feelings and anxiety caused by the war. You can view the recording of the webinar here (in Finnish).